Monday, we’re going to slowly start up the promotion for the free daytime shows during Left of the Dial.
And sure, it would have been so much easier to call it just that: ‘Left of the Dial free daytime shows’ and we’re really not trying to complicate things for the fun of it, but it just wouldn’t be a correct description.
The Official Unofficial is.
When we started Left of the Dial, it was just 2 nights, mainly for people in Rotterdam. But it all grew a bit faster than we expected and soon it turned into a 3 day festival with lots of people coming in from abroad.
We felt we should find a way to entertain those people during the day, but we simply didn’t have the time nor the staff capacity to set up loads of daytime events. So, we asked friends if they wanted to help us out. We didn’t want to limit them in any way, so we decided to call their events The Official Unofficial:
Officially, they’re not part of Left of the Dial and we don’t have any say in the curation. Hosts can book whatever artist they want, it’s their event, not ours.
Unofficially, we fully support those events though and we do whatever we can to get everybody to the free shows. Even people without a Left of the Dial ticket, we don’t care, if you love music, you should go to The Official Unofficial.
Now, it can be a bit puzzling. Some artists who play at The Official Unofficial, also play official Left of the Dial shows. And we also have some official Left of the Dial daytime events for which you do need a ticket, like Bands on a Boat.
We know, we could have made it all a lot less complicated. Just give us a couple of years more of explaining and we’re sure everyone will get it.
Anyway, to cut a long story short, soon you’ll be reading about a daytime festival with over 50 free shows that happens to take place in exactly the same weekend as Left of the Dial.
And it really is as simple as that. The Official Unofficial is a really cool festival in Rotterdam on October 24 & 25. Hosted by some really cool people (not us) with a lot of really cool artists. No wristband needed, so please drop by.
Big love,
The complicators of Left of the Dial
Oh, and on a side note… we know it’s probably not really smart to promote other free shows when we still have our own tickets to sell, but that’s the kind of confidence level we’re at today. (Might be different tomorrow of course…)
